MAX range sets the standard for sophisticated listening with superior sound. The new max once again raises the bar – delivering superior sound quality with advanced Adaptive Noise Cancellation and exceptional comfort. Listen your way thanks to features including Transparency Mode, Built-in EQ, and a new Sound Personalization feature. Calls also sound more natural thanks to an advanced digital beamforming microphone system with automatic wind noise suppression.Perfectly combines incredible wearing comfort with elegantly streamlined style. With an outstanding battery life of up to 24 hours, smart features for effortless ease of use, and take anywhere fold-flat design, it’s the ideal companion for amazing sound wherever you go.Superior soundEnjoy your favorite music like never before with our audiophile-inspired 42mm transducer system that delivers brilliant dynamics, clarity and musicality.Your wayMake the sound perfect for you using the built-in EQ, presets, sound modes, and Sound Personalization feature, which tailors the audio to your individual hearing.New Adaptive Noise Cancellation and Transparency ModeFull immersionOur next generation Adaptive Noise Cancellation automatically adapts to ambient noise so you can stay immersed and hear every detail, even in noisy environments.Situational awarenessNeed to hear an announcement on the train or a question from your colleague? Just activate the versatile Transparency Mode at a touch to hear outside sounds without removing your headphones.Premium look & feelExceptional comfortThe MAX lightweight design features a padded headband and deep, yet soft, cushioned earpads to ensure exceptional and long-lasting wearing comfort.Perfect fitMeanwhile, the low-friction hinge mechanism easily adjusts to give you a great fit without placing excess pressure on your head.